I’m the last person to ever sit through a game of football yet watching the Superbowl for me is less about the game itself and more about the ads throughout and the food I get to munch on while I’m watching.
This commercial definitely caught my attention but it also gave me the creeps a slight bit. I’d give it a 3.5/5 stars for creativity but it lost 1.5 stars for the creepy factor.
Paypal: There’s New Money in Town
This commercial made me and my dog take notice because we are huge Lovatics (fans of Demi Lovato)because of the use of Demi Lovato’s song, “Confident” but as far as what Paypal was advertising, it was hard to tell. Do they have a new feature on their site? Is it easier to use their site? Or were they advertising Paypal makes you feel confident with your money. 2 out of 5 stars.
This commercial was very smart and clever and featured rapper Lil Wayne. 4.5 out of 5 stars
Shock Top: Unfiltered Talk
This commercial was funny and had my attention throughout, and at the end of it, I was definitely craving a beer. 4.5/5 stars.
Buick: The Big Game Meets The Big Day
Featuring rising talent Emily Rajenkowski, most known for her role opposite Zac Efron in We Are Your Friends, and Obdell Beckham, Jr. It was funny and clever, and I knew what product they were advertising by the end. 3.5/5 stars.
Dollar Shave Club: Zeke
This ad definitely kept my attention, grossed me out, and had me considering signing my dad up. 4 out of 5 stars.
Acura: What He Said
Featuring Van Halen, this commercial got the point across and was one of the few car commercials that didn’t annoy me. 4.5/5
I like that they suspended things in the air in this ad but still got the concept across. 4/5
Who doesn’t get distracted looking at Ryan Reynolds? Clever ad and got the point across. Another car commercial that didn’t annoy me. 4.5/5
This was one of my favorite commercials of the night. Super smart. Amy Schumer is way hot right now, and I love when she says: “It’s not too big, I mean, you can handle it.” I laughed out loud. Very entertaining commercial. Genius concept using the caucus as the theme. I’m definitely a voting member of the #BudlightParty. 5/5
Skittles: The Portrait
Very clever and features Aerosmith legend, Steven Tyler. 4.5/5
Prius: Heck On Wheels
This commercial definitely made me want a red prius. This was incredibly clever centering around a police chase in a prius that becomes a national phenomenon. 4.5/5
Coke: Ant Man vs The Hulk
This commercial was clever, as most Coke ads are, advertising the new mini Coke by comparing it to Ant Man and the Hulk.
Butterfinger: Bolder Than Bold
This commercial was good but not great. A little predicatable for someone who studied marketing. 3.5/5
Kia: Christopher Walken
This was funny and as a Kia customer, I definitely like how they advertised the new Optima. 4/5
This commercial had me erupting in racauous laughter. So funny and still got the point across. 4.5/5
Colgate: Turn Off The Water
A very socially conscious ad that still got the point across in terms of brand and product. Very clever. 4.5/5
Third Place Finish: Turbotax
This commercial was a little dull until he called for his dog and it was named Turbo Tax. Also, TurboTax is a great way to file your taxes absolutely free, and your refund comes super quick.
Second Place: Doritos Dogs
As a dog lover and proud owner of two beauties, let me tell you. Dogs love doritos. This commercial was absolutely brilliant and totally appealed to me as a dog lover.
First Place: Heinz Ketchup
My daschund Katrina is one of my favorites and this commercial just made me so entirely happy, all the while I ended up craving a hot dog. Honestly, that’s just right now since I’m incredibly hungry.
All in all, if you want your product or brand to shine, have a dog in your commercial. Trust me on this.